When you put your home on the market, you want it to sell fast with no hassle. Selling a home is a stressful process, even more so when time is of the essence. Whether you’re facing foreclosure or have to move for a job, whatever your reason for needing to sell your home quickly, rest assured it is possible to offload your house quickly.
If you’re reading this, you’re likely wondering, “How can I sell my house fast online?” The internet has changed the home selling landscape, making it easier than ever to sell a home. As a homeowner, you have a lot of options for selling your house fast online.
You can work with a realtor or real estate agent or list your home for sale by owner (FSBO). Many websites will help you connect with potential buyers interested in making cash offers to buy a home fast.
Making sense of all the options for selling your home fast online can be overwhelming. That’s why we’ve put together this guide to help you through the online home selling process.
Is it Hard to Sell Your House Fast Online?
According to the National Association of Realtors, the average home was on the market for three weeks before being sold. If you need to sell your home faster, it is certainly possible.
Selling your home fast online doesn’t have to be hard. The key is proper preparation for the home selling process. To sell your house fast online and get a cash offer, you’ll need a strategy to ensure you can get your home in front of potential buyers as quickly as possible.
Before selling your home online, you’ll have to decide whether you want to go the FSBO route or work with a realtor. Other factors that will influence whether your home sells quickly include:
- Location: Some markets are hotter than others. The Massachusetts real estate market is booming, so this will work in your favor. If you live in a seller’s market, it won’t be hard to sell your home fast.
- Time of year: Sell your home in the spring or summer. Homes sold in May sell six days faster and for more money than during other times of the year. If possible, void selling a home during winter months: November to February.
- List your home on a Saturday: Homes listed on Saturdays received 20% more views in the first week than those listed on Tuesday.
- Your home’s condition: Homes in excellent condition will typically sell faster than homes needing lots of repairs.
Selling Your House Online: What You Need to Know
There are several options to sell a house online in MA. The most common ways home sellers sell their homes online are using a realtor, FSBO, or selling to an iBuyer.
Real Estate Agent
If you know little about home selling, want a hassle free selling experience, and need to make the most money on your home’s sale, it’s advisable to work with a realtor or real estate agent to sell your home online. A realtor will handle all of the steps involved with selling your home, including open houses and walkthroughs.
Real estate agents have access to the online MLS database of professionally listed homes. Listing your home on MLS will result in instant exposure. Your real estate agent won’t stop there. They’ll list your home on the most highly-trafficked online services such as Zillow and Trulia to ensure as many homebuyers as possible see your listing.
If you know the real estate market and have experience selling a home, you may want to consider selling your home FSBO. Selling your home will save you money on agent commissions, although you’ll most likely have to pay the buyer’s agent.
You’ll also be responsible for all marketing, pricing, and everything else involved with selling your home. Given the proliferation of online tools and websites for selling your home online, it’s worth considering FSBO if you need to sell your house quickly.
Cash Home Buyers
You’ll recognize cash buyers by their “we buy houses” marketing slogan. If you need to sell your house today, selling it to an iBuyer is an option worth considering. The “i” in iBuyer stands for instant, and these companies specialize in buying homes fast. As a home seller using an iBuyer, you won’t have to pay a realtor, market your home, or show your home to homebuyers.
iBuyers streamline the home selling process and use the automated valuation model to determine your home’s market value, meaning you should get a fair cash offer. You can evaluate their online quote before making any decisions. You’ll save money on closing costs when you sell to an iBuyer since there’s no mortgage involved.
Using Social Media to Sell Your House
Whether you’re selling your home FSBO or using a real estate agent, social media is a powerful tool to sell your home in MA. Social media has become ubiquitous, so if you want to maximize your chances of selling your home quickly, social media should be part of your home selling strategy.
If you plan to hire a real estate agent to sell your home, be sure to choose one that is social media savvy. A social media savvy realtor will understand Facebook and Instagram and how to take advantage of their algorithms to best market your home.
If you’re selling your home FSBO, you’ll want to emphasize your home’s visual aspect when advertising it on social media. That means taking great photos and videos to showcase your house. Avoid posting a direct link to your home’s listing on Facebook.
Facebook’s algorithms penalize links, resulting in less traffic. Instead, post a picture or video of your house with a link to your listing in the comments. Also, consider paying for Facebook ads to get your home in front of as many potential buyers as possible.
Working with Local Influencers
Working with local influencers to market your home goes hand in hand with your social media strategy. Influence culture has led to a new niche in the real estate market called real estate influences.
Social media is usually at the core of a local influencers strategy for selling your home. Considered experts in their niche, influencers yield great weight among their peers. Influencers have a large number of followers, allowing them to reach thousands of potential homebuyers.
The more people who see your house, the more likely you will receive a cash offer quickly.
Listing Your House on Property Sites
To sell your home fast online, you’ll need to list it on various property sites. If you’re working with a realtor, they’ll do this for you. If you’re selling your home for sale by the owner, you’ll need to list your home yourself.
Here are some of the top sites you should consider listing your home on to sell it fast.
- MLS: This is where real estate agents will list your home. For sale by owner, sellers can get access to the MLS for a small fee.
- Zillow: Using Zillow, you’ll get an estimate of your home’s value and various tools to help you get it in front of homebuyers.
- RedFin: You can find a real estate agent on RefFin and list your home for as low as a 1% listing fee.
- Trulia: With Trulia, you can see the price of recently sold homes in your neighborhood and get advice from real estate agents.
If your home sale is urgent, you’ve probably been asking yourself, “How Can I Sell My House Fast Online?” You have many options at your disposal to sell your home fast and arrive at the closing date as soon as possible.
There are various options to sell your house fast online: working with a real estate agent, FSBO, and cash buyers are among the best choices. Don’t forget your social media strategy, and consider working with local influencers to maximize your chances of selling your home fast.
Following the advice in this guide to selling your house fast online in MA will give you the best opportunity to sell your home quickly.