There’s never been a better time to think outside the box and get creative!
It may be a seller’s market, but many homeowners still struggle with selling! The best option is to think of creative ways to sell your house! There are a few ways that sellers can stand out on the market. Sellers can consider the idea to provide an incentive to home buyers, or you can use video content to promote your home!
It’s also important to find the right time to sell your house. There are plenty of options when looking for creative ways to sell your CT home. Let’s look at some of the things homeowners need to remember when selling a house in Connecticut.
Selling Your House Creatively
Whatever the reason for a change of pace or space, it’s sometimes necessary to sell your house quickly. When time is of the essence, it can help to think about creative ways to sell your house in Connecticut.
Real estate agents are experts at assessing the retail market and promoting properties to buyers’ unique needs and wants. The good news for sellers who wish to sell their house themselves is that marketing techniques, like anything else, can be learned and developed!
The best, hassle-free way to sell your house is through home buying companies. You can connect with a listing agent for a consultation to learn about how to attract cash buyers quickly. We show you how to sell your house fast for cash by knowing how to research the Connecticut property market!
Creative Ways to Sell your CT Home
When thinking of creative ways to sell your house in Connecticut, does ‘researching the Connecticut property market’ come to mind? While that’s a good launching point, there are many other ways to get creative when selling your house. CT retail market is competitive and can require sellers to think about inventive and new ways to promote their property.
As a seller, you can consider a few different things. You can find the right time to sell your house, provide an incentive to home buyers, use video content to promote your home, or use local influencers to share your content! Some sellers will allow a trial stay or offer their friends rewards for successful shares of your listing.
Here are seven more creative ways to sell your house in Connecticut.
Research the Connecticut Property Market
Even real estate marketing experts need to do in-depth research into the real estate market for each home sale. There are plenty of easy (and free) ways to become your own real estate expert when selling your CT home.
While looking at the Connecticut property market as a whole is helpful, it’s also useful to understand the local market. Consider comparable properties in the neighborhood and study their marketing techniques. WHich houses were listed for months with no bites? Which ones sold immediately?
Find the Right Time to Sell Your House
While this falls under market research, some sellers forget to think about the best time of the year to sell a CT house. It’s essential to consider when to list your property.
Depending on the current market and location, it may be better to list in the fall, spring, or summer. Mid-winter sales are often slower than other times of the year. Late spring and summer are often the best, fastest times to sell a house in Connecticut.
Do your research, and get your listing on the market when you KNOW it will sell fast.
Provide an Incentive to Home Buyers
How do you get a buyer interested in your property? Make them feel special! Offering an incentive to home buyers can help them prioritize your listing above other, similar properties.
Sellers can offer an incentive for purchase offers within the first week of listing. You can also throw in help with moving or pay for a home service such as cleaning or pool maintenance! A small incentive such as a month of complimentary cleaning services can make all the difference for buyers who are “one the fence”!
Another way to help the buyer feel special is to offer a sneak peek of the listing to your friends and family circle before uploading the MLS listing. Viewing the listing before it’s “official” will create an urgency for buyers to get ahead of the game.
Are you looking for a one-day offer? It’s possible! A one-day offer means that you obtain an offer pre-posting, post your MLS listing, and accept the offer immediately. Working with an experienced agent can help you avoid having your listing sitting on the market for months and months. Home buying companies know the expert techniques for property sales and can get you a cash offer quickly.
A one-day offer can reduce the property’s time on the market, leading to more profitable selling prices. But who buys houses for cash in CT? There are companies like Ocean City Development who will take your house off your hands quickly.
Use Video Content to Promote Your Home
A few photos shot with a flip phone just won’t cut it anymore! Buyers want to see high-quality images and videos of the home and space. If a professional photographer is not in your budget, take your time to learn about your camera and get some quality snaps of the property.
Buyers also love to see video content taken of the home. A video walk-through of the property can up your game and bring your listing to the top of buyer lists. You can even take it further and add in personal videos, talking about the listing, or TikTok clips and Instagram Reels to garner more views.
Before filming your video content, make sure to properly prep and stage the space, so it’s aesthetically appealing to buyers. Remove clutter and personal belongings and film in natural light, so it feels bright, open, and inviting.
Use Local Influencers to Share Your Content
Influencer marketing is the modern, efficient way to get your listing to buyers in the area quickly. Local influencers (social media accounts with large followings) and micro-influencers have immediate access to local consumers. Their endorsement is often worth much more than a generic paid Facebook ad or ads in papers and radio.
Influencer marketing is like a paid ad with a hyper-focus on your target audience!
The best way to connect with local influencers is to reach out through social media. Offer an incentive to have your listing posted to your page or ask them to take a photo with your “For Sale” sign to create some virtual buzz! Never underestimate the power of social media!
Buyers should use social media to their advantage. You can create your own website to sell your house in Connecticut (there are several free, easy-to-use platforms such as Wix, WordPress, and Squarespace). Many sellers also use Zillow, Facebook Marketplace, and other free selling platforms to post their listings.
Network, Network, Network
What is “networking”? Essentially, to do local business, you need to know local businesses! Reach out to the neighborhood, big-name companies and spread the word on Facebook.
Speak with shops and retailers in the neighborhood, asking them to share your listing in exchange for your patronage. If the cool local coffee shop reposts your walk-through video, your listing is effectively transmitted to a whole new range of potential buyers.
An open house is another great way to connect with local networks of potential buyers. But why host a regular, boring open house? Think creatively when crafting your event, and make sure that your open house stands out and sticks in the buyers’ memory as a place they can see themselves living. Try including fun music, creative snacks, or having on-site activities for kids!
Final Thoughts on Selling Your House Fast Creatively in Connecticut
There are numerous creative ways to sell your house fast. Selling a home in CT fast and creatively begins with researching the current property and retail market. As a seller, you should consider the best time to sell your house in Connecticut.
You can also think outside the box and get creative with marketing through video content, buy incentives, and use local influencers! Most importantly, remember to network, network, network!
There are some advantages of selling a house by yourself. However, if you’re looking to sell your house in Connecticut fast, it can also be advantageous to look at companies like Ocean City Development. We buy houses in Bridgeport and surrounding areas!
For more information on selling your house in Connecticut fast and creatively, check out our blog. It’s time to think outside the box, get creative, and sell your CT house!